Creating winning claims that connect with people

Identify barriers to change and optimising solutions to create behaviour change

Tapping into the brain power of our experts to inform, empower and challenge new thinking

Explore ways to engage key B2B decision maker audiences

Capture what people think & feel about your brand, key assets and impact of activity on perceptions

Optimise your product, price and range from early-stage development to trials / full launch

Optimise the design and structure of your pack to drive sales

Capture the views of hard to reach, vulnerable or marginalised audiences, behaviour change and policy impact

Get close to the moments that shape purchase across the customer journey

Our neuroscience-led tools to develop, refine and optimise your creative and measure impact

Tracking the Nation’s mood, health and key behaviours over time

Robust and reliable insights at pace

Online surveys through our panel, CATI centre, F2F field force or data services

Robust and reliable insights at pace