by cwdevelopment | Aug 18, 2023
PRODUCT TESTING, NPD & SENSORY RESEARCH Product Development is a cyclical process of trial & error, success & failure, frustration & reward. Our suite of tools allows us to understand the potential of your products and design them with the right...
by cwdevelopment | Aug 18, 2023
Helping you develop effective packaging PACK TESTING Your visual identity, product design and packaging is a constant communicator for your brand, informing people about what you are and how you’re different. At the point of decision making for which products to...
by cwdevelopment | Aug 18, 2023
Explore and tackle issues for social good SOCIAL RESEARCH EXCELLENCE Our award winning expert team of social researchers are driven by the desire to deliver insight for social good. Whether that be working with charities, third sector or public sector organisations,...
by cwdevelopment | Aug 18, 2023
Understand your shoppers better to unlock growth opportunities for your business SHOPPER EXPERTISE Driving cut-through with shoppers in an increasingly complex and omnichannel environment is challenging. Identifying key shopper insights and touchpoints is crucial to...
by cwdevelopment | Aug 17, 2023
Creative evaluation isn’t easy. Unless you use the right tools… COMMS, MEDIA AND AD TESTING EXCELLENCE As humans, we lack accurate insight into our own thought processes, biases and decisions. While pre and post-tests focus on recall, at Walnut we analyse...
