Fuelling a campaign with the IAB using Strategic Consultancy & Implicit testing
We worked with the IAB to unpick and change perceptions of digital advertising. Internet advertising is commonplace for most brands who recognise its role alongside other media mixes. However, despite it being a powerful advertising medium to reach, target and...
This Girl Can: Nudging women and girls to get physically active.
Nudging women and girls to get physically active This Girl Can is the award-wining campaign from Sport England which aims to tackle the inequality in physical activity levels between men and women. The campaign celebrates and supports women and girls to get...
A pack design to bring to life characterful ales.
A pack design to bring to life characterful ales The growth of craft ales in recent years has impacted on the Premium Bottled Ale category. To stay relevant the team at Hall & Woodhouse set out to redefine Badger as the local independent family-owned Dorset...
Increasing diversity in rugby
Increasing diversity in rugby Increasing diversity in rugby As part of the Rugby Football Union’s (RFU) commitment to increasing diversity in the sport, the RFU commissioned Walnut to research experiences and attitudes towards equality, diversity and inclusion...
