Applying behavioural science to thoroughly analyse human behaviour in this unprecedented context, and offer insightful strategic recommendations backed by science. In the wake of Covid-19, there has been widespread social distancing guidance issued, and normal...
Optimising TV ads with emotional measurement. Working in strategic partnership with Lidl and TBWA we used neuroscience to optimise their advertising campaigns. Getting to the heart of the emotional reaction is key to successful advertising, by going beyond just what...
Collecting customer feedback for Drax. The purpose of this research is to gather feedback from customers who have had a smart meter installed within 15 working days. In an ever-increasing digital world, there is a push to move businesses and consumers to smart energy...
In May 2023, BBC Three launched the UK’s first gay dating show, I Kissed a Boy. To accompany the broadcast, BBC Three commissioned Walnut Unlimited to carry out a survey of gay men, exploring their experiences of what it’s like to live in the UK in 2023. WALNUT...
Hey there, Walnut here! At Walnut, we’re not only passionate about Market Research and human understanding, but we’re also deeply committed to Diversity, Equity, and Inclusion (DEI). We believe that our people constitute our network, and it’s the...
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