How Fashion Brands Turn Christmas Windows into Sensory Wonderlands
How Fashion Brands Turn Christmas Windows into Sensory Wonderlands What are the first things that you think of when we say ‘Christmas’ – sparkly lights? The smell of mulled wine? The crackling sound of wrapping paper? Christmas is a real sensory...
DEI and recruiting respondents in Market Research at Walnut
DEI and recruiting respondents in Market Research at Walnut Hey there! At Walnut, we’re not just passionate about market research and human understanding; we’re deeply committed to Diversity, Equity, and Inclusion (DEI). We believe that our people are our...
Fuelling a campaign with the IAB using Strategic Consultancy & Implicit testing
We worked with the IAB to unpick and change perceptions of digital advertising. Internet advertising is commonplace for most brands who recognise its role alongside other media mixes. However, despite it being a powerful advertising medium to reach, target and...