Why Apprenticeships Matter
In honour of National Apprenticeship Week, we’re excited to shine a spotlight on Phoebe-Jo Balfe, one of our amazing degree apprentices here at Walnut! Like many people, Phoebe was faced with the big decision of whether to jump into university or try something...
The Retail Media Revolution
Retail media has been a passion of mine for quite a while. In particular exploring shoppers’ perspectives and the impact on their behaviour. So much of the current conversation leaves out one of the most important stakeholders in the retail media debate – shoppers!...
Empathy in Action
This past weekend marked the birthday of Mary Seacole, a black trailblazer whose resilience and compassion for others remind us of the power of empathy. Mary cared for the sick and wounded in several countries including Britain, Crimea and the Caribbean, fighting...
Wow Factor
Over the last couple of weeks here at Walnut we’ve been talking a lot about how human empathy – enhanced by science – is a route to delivering ‘aha’-type insights to clients. In my post last week, I spoke about how empathising with people enables us to...