Still seen, still heard
At Walnut Unlimited, we believe that human understanding doesn’t stop at 65. Yet in the world of consumer research, older adults, especially those aged 70 and above, are too often overlooked. This is particularly true when it comes to sensitive or stigmatised topics,...
Brainy Bar: Sharing the Secrets of Storytelling
LET ME TELL YOU A STORY When it comes to shaping our beliefs, connecting to fellow human beings, and even understanding the world around us, storytelling is front and centre. In fact, the sheer reach and power of storytelling is (ironically) hard to translate into...
Sunshine, mocktails, and a whole lot of Walnut love
Every summer, the Walnut Unlimited team steps away from the day-to-day to come together for Nutfest. Our annual celebration of all things Walnut: people, creativity, collaboration, and a dash of healthy competition. This year, we took over the beautiful grounds of...
Brainy Bar: Uncovering the Science of Storytelling
What’s in a story? So much has been thought, written, and talked about when it comes to storytelling in the academic and business worlds. It is a science as much as it is an art, and it is certainly something that brands need to master in order to foster emotional...