Blending neuroscience and behavioural psychology for the National Trust. Why do places mean so much to people? The National Trust has always believed that natural and historic places have a powerful effect on all of us, but they wanted to understand why places mean so...
Understanding people around the world to create new global packaging. We know that around the world, different colours and images have different meaning and impact. Therefore, Cadbury tasked us to find out how they could move Cadbury Dairy Milk’s brand personality...
Building a lasting base of information to optimise a beverage portfolio and drive growth. Using a three-stage research approach, we were able to fully understand the motivations and barriers to choices made within the beverages category and identify the territories...
The real-time truth of an F1 Fan’s digital race experience Formula 1, like many broadcasters of live TV experiences, are challenged with how to make their product as exciting and engaging as possible for the fans who now have so much choice of what to watch and...
Exploring how self-talk affects weight and body image. Slimming World wanted to explore language and how it is used when we talk about ourselves, particularly the language surrounding body image and fitness. Walnut Unlimited worked with nutritional experts and...
Launching a plant-based food range across Europe. With sustainability high on the agenda and an increasing trend towards flexitarian lifestyles, the meat free market is seeing significant growth. With the launch of a meat-free range planned across Europe there was a...
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