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The importance of the store environment.

The importance of the store environment.

by | May 29, 2018 | Thoughts

The importance of the store environment N.Rickert (Motorola’s European Director) recently claimed “the shopping experience has become the most important differentiating factor for retail companies…creating a unique shopping environment is crucial.” I’m inclined to...
Emotions matter in memory processing.

Emotions matter in memory processing.

by | Aug 14, 2018 | Thoughts

Emotions matter in memory processing Emotions play an important role in memory processing, they are the basic ingredient of how we learn and remember. Emotions help us to navigate and interpret the world around us, providing meaning to our choices and helping us to...

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