Specialist social and insight team

Our social research team are driven by the desire to deliver insight for social good. Whether that be working with charities, third sector or public sector organisations, the impetus of our work is to explain human decision-making to help our clients drive behaviour change and optimise strategy.

There are four key pillars to our work:

Understanding people.

We go beyond understanding perceptions and behaviours to identify the ‘why’ – what is driving the way people think and feel.

Bringing voice to marginalised communities.

We are particularly passionate about our work with communities who are marginalised by society, applying a range of innovative tools to get their voice heard.

Driving behaviour change.

We support clients with developing communications and interventions to drive behaviour change, powered by our behavioural science and neuroscience insight.

Optimising service delivery.

We evaluate services and communication strategies to identify improvement areas and develop strategic priorities.

We understand the unique needs of our clients across government and the third sector, and match this with an exceptional quality, rigour and robustness in our work.